Email & Ecommerce Marketing Assistant – Bamboo Clothing, Plymouth
Bamboo Clothing is a fast growth (a bit like bamboo) omni channel
retailer founded by ex-professional pole vaulter David Gordon, some 12 years
ago. David wanted to create a brand with values of putting people and planet at
its core. He wanted to demonstrate to bigger brands that you can succeed by
doing things ‘the right way’ and have a little fun while you’re doing it.
When David discovered bamboo, he knew he was onto something special. The
fabric is supremely soft, 3 times more absorbent than cotton and made from the
world’s most sustainable crop.
After a number of years of steady and strong growth we are building our
teams (currently around 45 employees) in a bid to become an even more
significant brand. And we are looking for an Email and Ecommerce
Marketing Assistant to work within our small, friendly yet busy Marketing team.
At BAM we are on a mission to become every active person’s favourite
sustainable clothing brand, keeping our customers, people and product our key
focus.
The Role
We are looking for a marketing graduate with at least 1-year experience
working in this field. The role is primarily focused around email
marketing. Developing, executing and reporting our email strategy, along with
website promotions, product set up and other Ecommerce administrative tasks.
You will be reporting to our Digital Marketing Manager and assisting our
UX Executive on day to day planning, proofing, reports and administrative
tasks. You will be highly organised with an eye for detail, carefully ensuring
accuracy and efficiency in everything you do.
Main Duties
·
Building emails within ESP – this will include block targeting specified
by the Digital Marketing Manager.
·
Keeping the website homepage up to date with correlating assets for
email promotions.
·
Actioning email A/B tests set by the Digital Marketing Manager.
·
Monitoring automations using ESP platform.
·
May be required to assist in database segmentation tasks for email and
other uses.
·
Administrative tasks supporting the affiliate programme and digital
marketing department.
·
Set up, upload and maintain products on the Bamboo Clothing websites
powered by Woocommerce, ensuring they are effective across all devices,
enriched with all necessary marketing assets including imagery and copy.
·
Liaise with Merch Team in London to Merchandise product with categories.
·
Liaise with creative teams to update promotional graphics within the CMS.
·
Updating site content and creating pages for UX, Marketing and any
promotional activity, whilst being consistent with brand guidelines.
·
Image selection and optimisation for web and email.
·
Assist in product selection using lists provided by merchandising team.
·
Use Moz, GA and other available tools for SEO product and category
pages.
·
Proofreading marketing communications.
·
Update promotions calendar and GA Events.
·
Assist the team in producing monthly reporting for wider business.
·
Monitoring competitor activity.
·
Ensure all processes are followed to deliver commercial accuracy and
website consistency.
Our Ideal Candidate will have the following skills:
Essential:
·
1-year marketing experience in an Ecommerce capacity
·
The ability to learn new skills
·
Confident using Microsoft programmes
·
A high standard of English and grammar
·
Have a creative mind
·
Be adventurous or active in their personal life and like the idea of
‘wanderlust’
·
Good attention to detail even under pressure
·
Ability to work independently and alongside colleagues with time
management skills
Preferred:
·
Degree in Marketing
·
Experience working with WordPress websites
·
Experience using Emarsys or another similar email platform
·
Basic experience using Adobe Photoshop
Package:
·
Salary: £18k
·
Holiday: 20 days plus Bank Holidays.
·
You must be eligible to live and work in the UK or hold a valid work
permit.
·
Hours: Full-time, 37.5 hours a week – 0900 to 1700, half an hour for
lunch
·
Staff Discount
·
Location: Plymouth, Devon.